One of the important aspects of building a product online is by taking feedbacks from users. This is essential so you’ll be able to make improvements based on the user’s demands, which also corresponds to meeting your goals and achieve the kind of success you want to accomplish.
This where the concept of Usability Testing comes into play as it deals with making the users interact with a particular product in a website and evaluate the overall user experience. Likewise, it also helps determine the usability of that particular product and discover any design flaws that will allow manufacturers to make the necessary changes to make the product marketable to the target consumers.
Read more as we are going to talk about some of the things you need to know about remote usability testing in today’s post.
Usability Testing Explained
Remote usability testing is basically a process of remote research that makes use of an insight software or platform to record the activities of the user on the screen and determine how the participants interact with a specific product or website within their normal environment.
Types Of Usability Testing
The 2 main types of usability testing are the moderated and unmoderated:
Moderated – During the testing process, the user and the facilitator are able to communicate openly through phone or video conferencing. Aside from that, the facilitator is able to ask questions, make clarifications, and skip or change the order of tasks as needed. Although, there are certain challenges when conducting moderated usability testing like:
- Inability to “read” the body language of the user.
- Difficulty in interpreting the user’s silence.
- Possible distraction since the user is required to listen while interacting with the product or website at the same time.
Unmoderated – This is the exact opposite of moderated usability testing in which the test is conducted without the facilitator on the phone or video conferencing. Unmoderated usability testing is ideal when there are time and budget constraints involved and when the business needs to test hundreds of users at the same time.
- The test is done in the user’s normal environment (home, office).
- The user’s feedbacks are unbiased and honest since it isn’t done in an artificial setting.
- The feedbacks represent a specific group of users based on personal and geographical backgrounds depending on what is required.
- The contextual findings are more reliable.
- Some usability testing like testing for a fitness app may not be able to yield expected results when done inside a laboratory.
- Ideal for applications that are not digital such as installing a thermostat, theme park navigation, etc.
- Quick and cost-efficient.
When It Should Be Considered
Finally, these are the situations where remote usability testing is recommended:
- When participants who will undergo the test have conflicting schedules.
- When you have a low budget.
- When the locations of the users are geographically dispersed and traveling can be expensive.
- When users have different accessibility constraints within their normal environment like unstable internet connection, unavailability of the required software, and even the lack of equipment.
No idea where to start? You can setup your own usability tests easily with the help of platforms like TryMyUI. Sign up for a free trial today by visiting their website.